• It is an effective medium for improving customer service and the inputs quality to the internal customers.
• It encourages participation of all and thus makes HR decisions more qualitative.
• It pinpoints the favoritism and biases of the supervisors present in conventional appraisal systems.
• The employees find 360-degree feedback more acceptable than the traditional feedback approaches.
• 360-degree feedback is more impartial and objective than a one-to-one assessment of employee traits.
• It concentrates and stresses upon internal customer satisfaction.
• It broadens the scope for employees to get various says for enhancing their job role, performance, and views.
• It can act as a supplement and not replacement to the conventional appraisal system.
• It can be motivating for the employees who undervalue themselves.
• It can be motivating for the employees who undervalue themselves.
• It encourages teamwork.
• It is more credible as various people give almost same feedback from various sources.
• It brings into limelight the areas of employee development as it confirms the employee strengths and identifies his weaknesses on which he can work upon.
• It creates an environment of trust and loyalty in an organization.
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